Where TEIN Sources Materials for Manufacturing

We’ve seen this topic come up as a discussion point for coilovers on automotive forums before. It’s a worthwhile discussion since many people will argue that this affects the “Made In Japan” label, or a “Made in Whatever-Country-We-Are-Talking-About” label, for that matter.

Why is this important? To us, it’s good to know because, while we do a majority of our manufacturing in Japan, it is clear that Japan is only so big. Certain raw materials clearly cannot come from such a small place, and other countries have industries that are better suited for manufacturing certain materials. Therefore, we must look to outside countries to source our materials, whether raw or preformed.

While we do manufacture such items like our springs, dampers, and even our spring seats/seat locks, we may have to source the alloys (in the form of wire, tubing, & billets or barstock) from countries such as China, Indonesia, Australia, and even from the U.S. It is all dependent on whether the materials can be sourced from each country, and whether those materials meet our standards for the products we make.

CONTINUOUS FEED NC LATHE

Extruded tubing that has been cut to length are placed in our automatic feeder for our lathes to be machined.

 

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Our steel knuckle brackets are made in-house using materials (tubing and stamped steel sheet) sourced from other countries.

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Our piston rods come in as long cold-drawn bar stock. We then cut to length, gun drill, machine, thread, & polish as necessary.

Items like our dust boots and eye ring bushings, which comprise mainly of rubber, come from China. This wasn’t always the case. In fact, we once had an issue with some eye ring bushings where the rubber bushing separated from the steel shell. So, we had to source some replacements from a Japanese manufacturer. But even then, we imagine the materials used by this Japanese manufacturer came by way of China. Still, we were able to resolve the matter, even if it meant recalling some of these Chinese manufactured bushings and paying a bit more from the Japanese supplier.

Steel, a very important part of TEIN suspensions, and a component that goes into our damper shellcases, upper mounts, and springs (in a different alloy), may also come from our Chinese suppliers.

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Extruded steel tubing used for our shell cases and lower brackets.

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Steel bar stock is cut to specific sizes in order to mount onto our lathes for multi-step machining. These will eventually become pillow ball cases for our upper mount assemblies.

BAND SAW FOR BILLET

Aluminum alloy barstock being cut to length.

ALUMINUM BILLET GRADES

The three common grades of aluminum alloy we use for our suspension components.

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Machined components from both steel and aluminum bar stock/billet.

Some of our electronics, such as our EDFC systems (EDFC Controllers) come from China. They’re designed in-house at TEIN Japan, much in the way that some of our Smartphones are designed by U.S. engineers, but made in China. Other components of EDFC, such as cables and stepping motors, come from Indonesia.

Small components, like nuts and bolts, can also come from an overseas supplier.

We don’t try to hide from the fact that some parts are made overseas and not from Japan. You can even see where some of these parts are made since we have to put the country of origin right on the packaging or on the items themselves.

And again, our STREET BASIS Z & STREET ADVANCE Z line come from our TEIN China plant, our very own manufacturing facility (we choose not to outsource our Chinese made suspension kits). ***HOWEVER, regarding our springs for these suspension kits, we actually do import finished springs from Japan due to a quality concern we had with the first batch of coilover springs we were making in China.Fortunately we discovered this spring issue in our quality control tests, so these items never reached the consumer. Until we can get spring manufacturing in China corrected, we will continue to import the springs from Japan.

Also, as we do with each and every damper made in Japan, each and every TEIN China manufactured damper goes through our damper dyno to ensure proper damping force and function. It’s time consuming and not very cost-efficient, but we’ve got a reputation as a quality manufacturer to uphold. Until we can rectify the issue with our Chinese manufactured coilover springs, we’ll continue to import the springs from Japan.

Each and every component we use for our suspension kits goes through rigorous testing to make sure they meet our requirements well before they even make its way into one of our kits. EVERY COMPONENT. We push items like our dust boots and bump stops, even the thrust washer between the spring and seat lock, to the point of destruction, just to see exactly how long they will last and under what type of loads/stresses they are subjected to before failing. Coatings like our patented 2-Layer/1-Bake powdercoating, our pioneered low-friction ZT coating, and even our anodizing are placed in accelerated aging and salt water spraying to test against corrosion. You may have already seen our video regarding our lowering springs and how they compare to a counterfeit (in terms of spring design. not necessarily in terms of color and labeling). That’s the kind of testing that enables us to make the highest quality product for the money.

If we cannot find a component or material that meets our needs, we will do what we can to manufacture the parts ourselves. It may be costly for us to do it in that way, but it may sometimes be the only option we have.

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Our in-house quality control section. All components are inspected and tested prior to making their way into one of our kits.

PISTON ROD INSPECTION

Piston rod inspection ensures defect-free finishing, critical in ensuring longevity and high performance function of our shock absorbers.

This is what differentiates our definition of “Made In Japan” compared to other Japanese suspension manufacturers, and we’re now redefining what “Made In China” or “P.R.C.” (People’s Republic of China) stands for. We push these statements well beyond the standard, and even beyond your very understanding. We hope that our customers know that, wherever our components come from, quality will be our highest priority well before you get your hands on our products.

 

TEIN Has Two Manufacturing Plants?!

That is correct!

Earlier in 2014, we posted about the new TEIN China manufacturing plant, which construction of the plant was completed before the end of the year. This new plant will be focusing on production of our upcoming line of performance replacement dampers. YES, we will finally be working on replacement dampers designed to work with factory springs, as well as our S.TECH & HIGH TECH lowering spring kits! We’ll blog more on this product later.

However, this will not be the first manufacturing project for TEIN China. We’re going to be receiving our new STREET BASIS Z & STREET ADVANCE Z damper lines from the TEIN China plant.

If you had read our previous posts regarding the new “Z” line, you’ll notice that the other Z line of dampers, our FLEX Z coilovers, will be coming from TEIN Japan. Why is that?

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TEIN Japan’s Yokohama plant. This new facility was opened in January 2014.

It’s a little difficult to explain. But, in short, TEIN is still a very proud Japanese brand. In fact, many of TEIN’s domestic customer base prefer a Japanese manufactured product, especially more of the high-end kits we offer. So TEIN Japan will still continue to produce some of our higher end product lines, such as the upcoming FLEX Z & FLEX A, MONO SPORT, SUPER DRIFT, HG, SUPER RACING, GROUP N., and several other product lines.

That is not to say there is a lack of pride for the TEIN products coming from the TEIN China plant. In fact, we have invested a lot of money into this new plant in an effort to maintain the same TEIN quality our customers know and expect out of every product. Even machinery and equipment used in TEIN Japan will be the same in the TEIN China plant. A few of TEIN Japan’s engineers and managers will also be making the move to China, not only to train new staff, but to also control all operations. To us, this is a necessary step in controlling and maintaining TEIN quality.

Maybe this would have been a much easier undertaking if we just outsourced manufacturing of these more affordable coilover kits through some other Chinese or Taiwanese manufacturer. Sure, but that isn’t the TEIN way. We’re proud of our technology. Again, we’re not claiming to have invented dampers. We’re just proud to make suspension better through our own engineering and through our own technology.

Still though, why the new factory in China?

photo (Custom)

Our new TEIN China manufacturing plant!

A very good question. For several years now, we’ve faced stiff competition in the market place, especially with a lot of these somewhat engineered suspension kits selling for well under $1000. We’re not trying to defame any particular brand. So in their best interests, we’ll leave that information out. Sorry! We’re not here to bash on anyone!

It hasn’t been easy for us. For years, most of the feedback from our authorized dealers and wholesalers is how TEIN suspension is overpriced, and no matter how we dissected our manufacturing process in trying to reduce cost, it still didn’t gain the appeal for a broader range of customers. We were essentially becoming a boutique brand. We’re hoping that opening a new overseas facility helps to address this matter. Of course, this exploits a certain factor about manufacturing in China- affordable labor. However, we’re not in China to simply abuse this factor and gain in profitability. It is just a simple fact about the country and its economic structure, and this is how other manufacturers are able to price their products well below ours. This new affordability in manufacturing translates directly into a more affordable product for our customers.

It wasn’t an easy decision. In fact, it was an idea that we never knew would come to fruition. We didn’t simply decide to open up a new plant. We’re talking about a problem that hadn’t been addressed since late 2008, during the dreaded global financial crisis. Again, we could have simply outsourced manufacturing.  But, fortunately, we were able to hang on and maintain some profitability over the next few years in an uneasy industry. We had to outweigh every factor before we made this decision to grow. Now, it’s set in stone, and the TEIN China plant is just about fully operational.

Many of TEIN USA’s staff share the same regards as all other U.S. consumers when we hear “Made in China”. It clearly doesn’t have the appeal that “Made in Japan” does. Typically, we view Chinese manufactured goods as essentially NOT GOOD. That was just something most of us grew up hearing and reading about. It’s sad. Then again, think about how many other goods come from China… Why is it that China is commonly associated with terrible quality? I think this is something that TEIN plans to dispel. Being that we’re in control of all aspects of this manufacturing plant, we have the opportunity to change that “Made in China” label. We think that, naturally, Chinese manufacturing can improve.

All TEIN suspension products, whether made in China or made in Japan, will be covered with our manufacturer’s warranty. That won’t change. In fact, we’ll continue to offer after-sales service, such as replacement parts and dampers, as well as overhaul service, to all of our customers so that they can continue to use their TEIN suspension for years and years.